Marketing Manager


This is a great opportunity for a marketing professional who is ready to take a step up in their career and lead integrated marketing campaigns across our diversified insurance portfolio.

About the role

The role of the Marketing Manager, Diversified RT, Pet & Travel is to develop, drive and execute all marketing strategies and initiatives for the Insurance products. Delivering through fully integrated marketing campaigns to meet Growth and product divisional objectives.


This role is pivotal in delivering the marketing efforts for the diversified business and contributing to HCF’s growth. You will be responsible for delivering the marketing campaigns through, cross-functional engagement, ongoing monitoring and optimisation to drive acquisition.

You will ensure best possible marketing outcomes are delivered for the company through managing the marketing relationships effectively with stakeholders and partners.

About you

  • 3-5 years of experience in a senior marketing role, and agency management experience.
  • Tertiary qualifications in communications or advertising/marketing or related field/s.
  • Strong background in marketing, campaign and media planning, creative production processes across offline and online.
  • Strong attention to detail, with the ability to nuance messaging of complex topics for different audiences.
  • Results driven, you are a champion of the brand working cross-functionally on all growth initiatives to bring our experience and expertise together ensuring excellence in the development and execution of our brand and communication plans.
  • Exceptional relationship-building and influencing skills. Ability to interact effectively and build strong relationships with peers, Managers and General Managers of Business Units
  • Able to work flexibly and creatively, respect confidentiality, and under pressure, working to tight deadlines.
  • High level of written and verbal communication skills.

About HCF


At HCF, our purpose is to bring our human touch to healthcare. Since 1932 we’ve been putting our members and their health first. As Australia’s largest not-for-profit health fund, we cover 2 million members with health, life, travel and pet insurance and our vision is to make healthcare understandable, affordable, high quality and member centric.

We want to be true health partners to our members, easily guiding the healthcare choices that are right for them. At HCF, our values are the way we do things and create the necessary culture to help us realise our purpose and deliver ourStrategy. Living our values in action we step forward, walk in their shoes, stay human, make it better and get there together.

Culture & Benefits

Purpose-driven passion
We’re united by a common purpose: to make healthcare affordable, understandable, high quality and member-focused.

Wellness and work-life balance
We’ll empower you with the necessary skills and tools to support your personal wellbeing journey, ensuring you perform at your best. Our offerings include:

  • 50% subsidy on HCF hospital and/or extras cover
  • 18 weeks of parental leave for all new parents
  • Mental health and wellbeing programs, including workshops, fitness classes, flu vaccinations, skin checks and more
  • Discounts on HCF’s products, including life, pet and travel Insurance, as well as discounts at Fitness First gyms and on our eyecare products.


Collaboration and inclusivity
We embrace diversity as our strength and are committed to maintaining an inclusive and collaborative work environment. Our workplace is welcoming and safe for all our employees, irrespective of their unique characteristics including age, ethnicity, cultural or spiritual background, gender identity, disability, education and socio-economic status.

Continuous learning and growth
We believe in lifelong learning. HCF provides opportunities for personal and professional development. From workshops to mentorship programs, we encourage your growth and curiosity.

Next steps

If you require any adjustments to assist you in making your application or during the recruitment or onboarding process, please reach out to Talent Acquisition – peopleservices@hcf.com.au  to discuss.

We encourage applicants to submit their applications at their earliest convenience, as at HCF, we review applications as they are submitted, and may have filled the role prior to the job closing date.


This is a great opportunity for a marketing professional who is ready to take a step up in their career and lead integrated marketing campaigns across our diversified insurance portfolio.

About the role

The role of the Marketing Manager, Diversified RT, Pet & Travel is to develop, drive and execute all marketing strategies and initiatives for the Insurance products. Delivering through fully integrated marketing campaigns to meet Growth and product divisional objectives.


This role is pivotal in delivering the marketing efforts for the diversified business and contributing to HCF’s growth. You will be responsible for delivering the marketing campaigns through, cross-functional engagement, ongoing monitoring and optimisation to drive acquisition.

You will ensure best possible marketing outcomes are delivered for the company through managing the marketing relationships effectively with stakeholders and partners.

About you

  • 3-5 years of experience in a senior marketing role, and agency management experience.
  • Tertiary qualifications in communications or advertising/marketing or related field/s.
  • Strong background in marketing, campaign and media planning, creative production processes across offline and online.
  • Strong attention to detail, with the ability to nuance messaging of complex topics for different audiences.
  • Results driven, you are a champion of the brand working cross-functionally on all growth initiatives to bring our experience and expertise together ensuring excellence in the development and execution of our brand and communication plans.
  • Exceptional relationship-building and influencing skills. Ability to interact effectively and build strong relationships with peers, Managers and General Managers of Business Units
  • Able to work flexibly and creatively, respect confidentiality, and under pressure, working to tight deadlines.
  • High level of written and verbal communication skills.

About HCF


At HCF, our purpose is to bring our human touch to healthcare. Since 1932 we’ve been putting our members and their health first. As Australia’s largest not-for-profit health fund, we cover 2 million members with health, life, travel and pet insurance and our vision is to make healthcare understandable, affordable, high quality and member centric.

We want to be true health partners to our members, easily guiding the healthcare choices that are right for them. At HCF, our values are the way we do things and create the necessary culture to help us realise our purpose and deliver ourStrategy. Living our values in action we step forward, walk in their shoes, stay human, make it better and get there together.

Culture & Benefits

Purpose-driven passion
We’re united by a common purpose: to make healthcare affordable, understandable, high quality and member-focused.

Wellness and work-life balance
We’ll empower you with the necessary skills and tools to support your personal wellbeing journey, ensuring you perform at your best. Our offerings include:

  • 50% subsidy on HCF hospital and/or extras cover
  • 18 weeks of parental leave for all new parents
  • Mental health and wellbeing programs, including workshops, fitness classes, flu vaccinations, skin checks and more
  • Discounts on HCF’s products, including life, pet and travel Insurance, as well as discounts at Fitness First gyms and on our eyecare products.


Collaboration and inclusivity
We embrace diversity as our strength and are committed to maintaining an inclusive and collaborative work environment. Our workplace is welcoming and safe for all our employees, irrespective of their unique characteristics including age, ethnicity, cultural or spiritual background, gender identity, disability, education and socio-economic status.

Continuous learning and growth
We believe in lifelong learning. HCF provides opportunities for personal and professional development. From workshops to mentorship programs, we encourage your growth and curiosity.

Next steps

If you require any adjustments to assist you in making your application or during the recruitment or onboarding process, please reach out to Talent Acquisition – peopleservices@hcf.com.au  to discuss.

We encourage applicants to submit their applications at their earliest convenience, as at HCF, we review applications as they are submitted, and may have filled the role prior to the job closing date.

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